Projects

Pinestone Realty

2026

Theonlinestore

2024

KurtiBox

2023

Dempsey

2025

Theonlinestore

2024

Project Name Here

2023

High-Intent Lead Generation for Luxury Real Estate | Whitefield, Bengaluru

Platform

Meta Ads (Facebook & Instagram)

Location

Whitefield, Bengaluru


Campaign Overview

Kalchuri Ads & Webs executed a focused performance marketing campaign in the highly competitive Whitefield real estate micro-market of Bengaluru. The objective was to generate high-intent leads for multiple premium residential projects from leading developers during pre-launch and launched stages.

The campaign included a portfolio of luxury projects from Prestige Group, Mahindra Lifespaces, and Sumadhura Group, offering premium 4 BHK residences targeted at serious homebuyers and investors.


Projects Promoted

  • Prestige Group

    • 1 Project in Pre-Launch Stage

    • 1 Project in Launched Stage

  • Mahindra Lifespaces – 1 Premium Residential Project

  • Sumadhura Group – 2 Luxury Residential Projects


Campaign Strategy

  • Hyper-local targeting focused exclusively on the Whitefield catchment

  • Audience segmentation based on income signals, property intent, and luxury interests

  • Multiple creative angles highlighting:

    • Pre-launch advantages

    • Brand credibility

    • Luxury 4 BHK lifestyle positioning

  • Lead qualification filters to reduce low-intent enquiries

  • Continuous creative and audience optimization to control cost per lead while maintaining lead quality


Campaign Results

  • Total Leads Generated: 70

  • Average Cost Per Lead (CPL): ₹425

  • Lead Quality: High-intent luxury buyers

Conversions Achieved

  • ✅ 1 Apartment Booked

  • ✅ 2 Expressions of Interest (EOI) Submitted


Revenue Impact

  • Booked Unit:

    • 4 BHK Apartment worth ₹4 Crore

  • EOIs Submitted:

    • 2 High-intent prospects

    • Both for 4 BHK premium units

This campaign successfully attracted serious luxury buyers, not just enquiries — proving that the right strategy and targeting can drive real revenue outcomes, even in competitive real estate markets.


Key Takeaways

  • Hyper-local, data-driven targeting delivers quality over quantity

  • Pre-launch and launched projects can be effectively marketed together when positioned correctly

  • Performance marketing, when executed with precision, directly contributes to high-ticket property sales

  • Lead cost efficiency does not compromise lead quality when optimization is done correctly


Conclusion

This Whitefield campaign demonstrates how Kalchuri Ads & Webs combines strategy, data, and performance execution to deliver measurable business results for real estate brands. From generating cost-efficient leads to driving ₹4 Crore+ transactions, our approach focuses on outcomes — not vanity metrics.


 

From leads to luxury bookings — performance marketing that delivers real results.

Optimized Meta Ads Campaign for Luxury 4 BHK Homes | Whitefield, Bengaluru

Platform

Meta Ads (Facebook & Instagram)

Location

Whitefield, Bengaluru


Campaign Overview

Following the success of our earlier performance marketing initiative in Whitefield, Kalchuri Ads & Webs launched a second, optimized Meta Ads campaign for the same portfolio of premium residential projects. The objective was to further improve lead efficiency while maintaining high buyer intent for luxury 4 BHK apartments.

This campaign focused on refining audiences, creatives, and qualification layers to attract serious end-users and investors in a highly competitive luxury real estate market.


Projects Promoted

  • Prestige Group – Pre-launch & Launched Luxury Projects

  • Mahindra Lifespaces – Premium Residential Development

  • Sumadhura Group – Luxury Residential Projects

(All projects offering 4 BHK configurations in the Whitefield micro-market)


Campaign Strategy

  • Refined hyper-local targeting within Whitefield and nearby high-intent zones

  • Audience optimization based on learnings from previous campaign data

  • Creative refinement focused on:

    • Luxury positioning

    • Spacious 4 BHK living

    • Trusted developer branding

  • Stronger lead qualification to reduce casual enquiries

  • Continuous CPL and quality optimization through daily performance monitoring


Campaign Results

  • Total Leads Generated: 36

  • Average Cost Per Lead (CPL): ₹364

  • Lead Quality: Premium, high-intent buyers

Conversions Achieved

  • ✅ 2 Expressions of Interest (EOI) Submitted

  • 🎯 Both EOIs for 4 BHK apartments


Revenue Potential

  • EOI Unit Value Range:

    • ₹3.5 Crore – ₹4 Crore per apartment

  • Buyer Profile:

    • Luxury-focused end-users seeking premium 4 BHK residences in Whitefield

Despite a lower volume of leads compared to the previous campaign, this phase delivered exceptionally high intent, reinforcing the effectiveness of targeted performance marketing for luxury real estate.


Key Insights

  • Campaign optimization significantly reduced CPL while preserving lead quality

  • Fewer leads, when properly qualified, can deliver higher sales intent

  • Data-led refinements improve both efficiency and conversion probability

  • Luxury real estate buyers respond best to precision targeting and premium positioning


Conclusion

This campaign further validates Kalchuri Ads & Webs’ ability to consistently deliver high-quality luxury real estate leads through Meta Ads. By applying insights from prior campaigns and optimizing every layer of execution, we achieved lower acquisition costs and stronger buyer intent in one of Bengaluru’s most competitive property markets.


 

Precision-led performance marketing for high-value real estate conversions.


 

Scaled Meta Ads Campaign Driving Volume & Intent | Whitefield, Bengaluru

Platform

Meta Ads (Facebook & Instagram)

Location

Whitefield, Bengaluru


Campaign Overview

As part of a continuous performance-driven engagement, Kalchuri Ads & Webs executed a scaled Meta Ads campaign for the same portfolio of premium residential projects in Whitefield, Bengaluru. The goal of this phase was to significantly increase lead volume while maintaining strong buyer intent, leveraging learnings from earlier campaigns.

This phase focused on controlled scaling, broader reach, and creative diversification — without compromising cost efficiency or lead quality.


Projects Promoted

  • Prestige Group – Pre-launch & Launched Luxury Projects

  • Mahindra Lifespaces – Premium Residential Development

  • Sumadhura Group – Luxury Residential Projects

(Offering 3 BHK and 4 BHK configurations)


Campaign Strategy

  • Strategic budget scaling using proven high-performing ad sets

  • Audience expansion while retaining intent-based targeting layers

  • Creative diversification for:

    • 3 BHK aspirational buyers

    • 4 BHK luxury end-users

  • Dynamic lead form optimization to balance volume and quality

  • Continuous performance monitoring and CPL control during scale-up


Campaign Results

  • Total Leads Generated: 217

  • Average Cost Per Lead (CPL): ₹181

  • Lead Quality: Strong mix of volume and intent

Conversions Achieved

  • ✅ 5 Expressions of Interest (EOI) Submitted

    • 3 EOIs for 4 BHK units

    • 2 EOIs for 3 BHK units


Revenue Potential

  • 4 BHK Units: Premium luxury segment

  • 3 BHK Units: High-value mid-luxury segment

This campaign successfully captured buyers across multiple price brackets, while maintaining exceptional acquisition efficiency in a highly competitive real estate market.


Key Performance Highlights

  • Significant CPL reduction while scaling lead volume

  • Strong buyer intent maintained even at higher scale

  • Ability to serve both luxury and aspirational segments

  • Demonstrates platform scalability with controlled performance


Conclusion

This campaign reinforces Kalchuri Ads & Webs’ expertise in scaling Meta Ads campaigns for real estate without losing efficiency or intent. By combining data-led insights, creative testing, and disciplined scaling, we delivered high-volume, cost-effective leads with measurable downstream sales intent.


From precision targeting to scalable growth — performance marketing engineered for results.


 

Multi-Phase Meta Ads Performance for Luxury Real Estate

Whitefield, Bengaluru

Platform

Meta Ads (Facebook & Instagram)

Location

Whitefield, Bengaluru


Overview

Kalchuri Ads & Webs executed a multi-phase Meta Ads performance marketing strategy for a portfolio of premium residential projects in Whitefield, Bengaluru — one of the most competitive real estate micro-markets in India.

The campaigns were designed and executed across different phases with distinct objectives:

  • High-intent lead generation

  • Cost efficiency optimization

  • Scalable volume without quality loss

The portfolio included projects from Prestige Group, Mahindra Lifespaces, and Sumadhura Group, spanning pre-launch and launched stages, with a focus on 3 BHK and 4 BHK premium residences.


Projects Promoted

  • Prestige Group

    • 1 Pre-Launch Project

    • 1 Launched Project

  • Mahindra Lifespaces – Premium Residential Project

  • Sumadhura Group – 2 Luxury Residential Projects


Phase 1: High-Intent Lead Generation

Objective

Generate quality, sales-ready leads for luxury 4 BHK units.

Results

  • Leads Generated: 70

  • Average CPL: ₹425

Conversions

  • ✅ 1 Apartment Booked

    • 4 BHK worth ₹4 Crore

  • ✅ 2 EOIs Submitted

    • Both for 4 BHK units

Key Insight

Precision targeting and lead qualification can directly drive high-ticket bookings, not just enquiries.


Phase 2: Cost Optimization with Quality Retention

Objective

Reduce CPL while maintaining buyer intent.

Results

  • Leads Generated: 36

  • Average CPL: ₹364

Conversions

  • ✅ 2 EOIs Submitted

    • Both for 4 BHK apartments

    • Ticket Size: ₹3.5–4 Crore

Key Insight

Data-driven refinement significantly improves efficiency without sacrificing lead quality.


Phase 3: Scaled Volume with Controlled Performance

Objective

Scale lead volume while preserving intent and cost efficiency.

Results

  • Leads Generated: 217

  • Average CPL: ₹181

Conversions

  • ✅ 5 EOIs Submitted

    • 3 EOIs for 4 BHK

    • 2 EOIs for 3 BHK

Key Insight

Structured scaling and creative diversification enable high-volume acquisition at low CPL in competitive markets.


Combined Performance Summary

  • Total Leads Generated: 323

  • CPL Range: ₹181 – ₹425

  • High-Value Outcomes:

    • 1 Confirmed Booking (₹4 Cr)

    • 9 EOIs for premium 3 & 4 BHK units


Strategic Takeaways

  • Hyper-local targeting delivers quality over quantity

  • Campaign learnings compound across phases, improving results over time

  • Meta Ads can successfully drive luxury real estate outcomes when executed with precision

  • Scaling does not have to compromise lead quality when backed by data


Conclusion

This multi-phase Whitefield campaign demonstrates Kalchuri Ads & Webs’ ability to plan, execute, optimize, and scale Meta Ads campaigns for luxury real estate — delivering measurable business outcomes, not just leads.

From ₹4 Crore bookings to consistent high-intent EOIs, our approach proves that performance marketing, when done right, directly contributes to revenue growth.


From precision targeting to scalable growth — performance marketing engineered for high-value real estate.

FAQ

Questions & Answers

What services do you offer?

We offer a range of services including performance marketing, web design, development,  responsive design, e-commerce solutions, and brand identity creation. Visit my Services page for a detailed overview.

We start by understanding your goals and requirements, then follow a structured process of strategy, execution, and optimization to deliver the best results.

Every project has a unique timeline based on complexity and deliverables. After reviewing your requirements, we provide a detailed schedule with clear milestones.

Service costs vary based on your specific requirements. Book a discovery call so we can understand your needs and share a tailored quote.

We manage ads across Meta, Google, LinkedIn, and multiple platforms, and build websites on Shopify, WordPress, Wix, and custom code-based frameworks.

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